IMPLEMENTASI ETIKA BISNIS ISLAM TERHADAP SISTEM RESELLER DAN RELEVANSINYA DALAM UNDANG-UNDANG PERLINDUNGAN KONSUMEN

<p><em>This study is to find out about the practice of reseller system at Beteng Trade Center and implementation Islamic business ethics on its relevance in Consumer Protection Act (UUPK). Primary data sources were obtained through interviews with two suppliers, ten resellers, three consumers. This study's secondary from various literature, laws, regulations. shows that mechanism uses an indirect distribution strategy has met requirements system. The fulfilled rights consumers obligations actors following principles form honesty, fairness, trustworthiness, openness, no element fraud. protection by UUPK because it meets rules Article 4 No 8, letter D, 7 F D regarding consumer protection. research can be a reference for managing systems applying associated laws. contributes analysis application related laws.</em></p>